Creating MICE ideas and customized implementations build quality and satisfaction

Philic Plan / CEO Ewan Yoon

 

Creating MICE ideas and customized implementations build quality and satisfaction

 

MICE stands for Meeting, Incentives, Convention and Exhibition. The industry was booming in South Korea up until the outbreak of the pandemic but it ran down thereafter. Yet some service providers still have survived with creative ideas and customized implementations and Philic Plan is one of them.

 

Unwavering 15 years of expertise in the field

Philic set sail in 2021 by people with extensive knowledge and experience in event management home and abroad. The creative ideas and customized implementations of Philic has been proven in many international conferences, seminars, competitions, exhibitions and Hackasthons. Lately managing the 12th World Coffee Leaders Forum, Philic made its name shine one more time by conversing exhibitions, training programs and business seminars. It is also worth bringing up the two events that received high praise: the 9th Asia-Pacific Housing Forum co-hosted by the UN ESCAP and the UN-Habitat, and the XR Hub Korea Innovation Conference hosted by Seoul National University.

Ewan Yoon, CEO Of Philic, is widely known as a veteran event manager who has 15 years of experience in the field. Despite the fact that the industry was shrunk when the pandemic hit the globe, he managed the business not to fall behind but rather took it as an opportunity to grow in speed.

 

"Clients tend to seek agents who can run the event smooth and nice. They also tend to have an event with converged presentation ideas. In other words, a capable service provider should have experience and knowhow of meeting these demanding clients. In that terms, I can confidently say that Philic has a highly experienced team." says Yoon.

 

Solid expertise and flexible customer response

Yoon pinpoints solid expertise and flexible customer response that has made Philic as it is today.

“I and my team are keeping all possibilities open in order to response needs and wants of our clients promptly and effectively. We have researched and developed automated managing solutions for many years and they are being proven in many events we have managed. We will keep working on digitalized managing systems so that both organizers and visitors focus on their trade only." says Yoon.

 

The digitalized managing systems of Philic in fact shined at a Hackathon. Participants log in, and submit materials for screening within the system and the process goes through seamlessly. To make things even more smooth and convenient, Philic is adding new functions. For the clients who request experts in a certain field, Philic also recruit respective experts from their vast human resource pool. Thanks to these creative mind and innovative implementations, Philic received Innovative Venture from the Ministry of SMEs and Startups last December.

"It is our goal to grow Philic as one of the top performers in the field and we are determined to make that happen." says Yoon.